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Is Salesforce the Future of Staffing and Recruiting Software?

| December 21, 2023 | By

Is Salesforce the Future of Staffing and Recruiting Software?


Salesforce is the leading cloud-based customer relationship management (CRM) platform, known for its ability to un-silo data and enable the entire organization to connect with customers seamlessly and efficiently.

Although Salesforce has been used by staffing and recruiting firms for years, as pressure increases to engage and retain clients and talent in an unpredictable economy, many firms are looking for ways to spend less time on administrative work and manual processes and more time doing what they do best: talking to people.

Salesforce plays a major role in enabling staffing and recruiting firms to create a streamlined and profitable end-to-end client and talent pipeline, but it’s only one part of the equation. 

Salesforce provides unmatched engagement, connection, reporting, analytics, and AI capabilities, but it lacks the business process-specific tools staffing and recruiting firms need, such as applicant tracking and search and match.   

Asymbl Applicant Tracking System (ATS) is the next-generation solution in this space. Harnessing the power of Salesforce's extensive customer relationship management (CRM) capabilities, Asymbl  helps staffing and recruiting firms bridge Salesforce’s recruiting technology gaps with “bolt on'' capabilities that allow firms to select the applications and tools that best support their company’s specific hiring workflows and recruiting processes. 

Asymbl  enables staffing firms and corporate recruiters  to assemble a comprehensive, business process-specific tech stack while still leveraging all of the products Salesforce offers, which is a huge departure from other ATS solutions. Many ATS vendors don’t build on their own platforms.  A handful leverage the Salesforce platform as the technical foundation, but then build their own “all-in-one” solution on top of it. This platform-only approach significantly limits access to Salesforce’s core functionality, features, and products and eliminates your ability to configure workflows to meet your business’s needs instead of what a vendor tells you your needs should be. 

The Evolution of Staffing and Recruiting

Staffing and recruiting industry technology is evolving more rapidly than ever before. When the pandemic changed market dynamics and accelerated digital transformation, businesses had to adapt or risk losing their market share. 

Today, the labor market is highly competitive—but also uncertain. Although unemployment is low, large-scale layoffs are not uncommon, and many would-be top candidates are nervous to make a move.

Even when candidates are available, hiring managers are being more specific about who they will hire, which adds extra time, administrative work, and effort for staffing and recruiting professionals. 

As a result, many staffing and recruitment companies are looking at new technology options to help them succeed in a challenging employment environment.

How Salesforce Is Shaping the Future of Staffing and Recruiting

Salesforce is an essential part of any future-facing staffing and recruiting tech stack.

Its unmatched CRM capabilities and extensive range of products work in line with Asymbl’s Salesforce-native ATS solution and other business applications your organization relies on to reduce time spent on admin work, freeing up capacity to focus on acquiring and retaining top-tier clients, matching candidates with opportunities, optimizing staffing and recruiting workflows, and owning the talent experience.

Incorporating Salesforce into your staffing or recruiting tech stack gives you the advantage of industry-leading automation and sales tools and flexible, scalable configurations that let you drive the hiring and talent management process from end to end. 

Assemble—Don’t Build—Your Ideal Tech Stack

Asymbl eliminates the need for costly custom development and integration by letting you pick the Salesforce products and business applications you need to personalize your recruitment strategy so you can:

  •  Manage and track candidates through the recruitment, application, and onboarding stages.
  • Configure flexible, agile workflows.
  • Scale as your needs change.
  • Create the hiring processes you want without adding additional workflows outside of the system.

Seamless Data Flow Between Recruitment and CRM Systems

Converging powerful recruitment workflows with deep CRM intelligence bridges the gap between sales and recruiting and the back office, allowing you to:

  • Un-silo data and keep teams in alignment.
  • Improve the candidate and customer experience.
  • Analyze metrics, track key performance indicators (KPIs), and identify bottlenecks in the hiring process.

Candidate and Client Relationship Management

Top-tier talent and clients aren’t looking for an OK experience. How you manage these relationships matters. With Salesforce and Asymbl ATS, you can: 

  • Create a unified source of insight on clients and candidates.
  • Monitor progress, check in with clients and candidates, and maintain an ongoing relationship.
  • Leverage data to build stronger relationships.

Reporting, Analytics, and Visualizations

Monitor the health of your talent and customer pipeline at any time with powerful reporting and dashboards. These dashboards allow you to: 

  • Provide a single source of truth for client and talent data.
  • Evaluate candidates more quickly and speed up the time to hire.
  • Create and customize your own reports so you get the insights that matter most to your business at no extra cost.

Automation and Workflow Efficiency

Manual processes kill productivity and introduce errors that negatively impact client and candidate experience. Asymbl ATS’s robust automation tools work inside Salesforce to:

  • Streamline the recruitment process from initial contact to post-placement support.
  • Automate routine tasks and recruitment workflows to free up skilled staff.

Flexibility and Scalability

We can’t predict the future. However, with the right tech stack, we can prepare for it. To start future-proofing your organization: 

  • Combine AI and automation to scale engagement and personalization.
  • Leverage Salesforce alongside Asymbl ATS and other business applications to define and configure hiring workflows for any job, industry, client, or team. 

We’re Assembling the Future of Client and Talent Engagement and Management

Building the right tech isn’t simply a matter of picking solutions. You need to create a cohesive framework that supports your organization’s unique business processes and goals. 

Asymbl is purpose-built inside Salesforce to help staffing and recruiting firms assemble the right software solutions and ensure they work together seamlessly to optimize talent acquisition and retention, streamline the sales process, enhance workflows, and drive efficiency and ROI.

Book a customized demo to learn more.

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